If you want to bring some life to the webinar so the audience does not get bored, consider including animations, pictures, or short video clips throughout the presentation. You can also use interactive features such as polls at critical moments. This will give you some feedback so you can see that your audience is actually paying attention.
When it comes time for Q A, make sure you are assertive and get questions asked and answered very quickly. You also have to keep these open discussions on topic so they remain relevant.
Surveys will help you focus your presentation so it delivers what most participants expect, but they will also help you determine how successful you were in the end. You can survey at the time of registration to determine expectations and again after the webinar to judge the success of the event.
You should post this webinar on your website for those who find you later on or could not make the event. This will get some interest for future events.
Make sure to send thank you emails out to all attendees so they know you appreciate them showing up. You can also inform them of upcoming events in this email. Also send emails to those who registered but didn't show, as you can extend a hand of welcome to future events instead.
All of these considerations are very important to the success of your webinar, but nothing is more important than your selection of a webinar hosting service. If you pick a weak service that cannot handle the size of your event, the entire thing could fail miserably and send a bad message about you. At the current time, the leading services include Dimdim, GoToMeeting and GotoWebinar. Dimdim is the most economical way to go with rates starting under $20 a month. It also has a download and browser-free system which is very functional. That said, this service lacks when it comes to security features. That is the area where GoToMeeting and GoToWebinar steal the limelight.
With GoToMeeting you can expect high quality services that are reliable over time. You can also expect reasonable prices, typically starting around $50 per month. Annual rates are also offered. For this reasonable rate you can hold as many webinars as you want, as long as they include no more than 15 participants. You can also make unlimited toll free and VoIP calls.
If you want to hold larger webinars with more people, then GoToWebinar is the way to go. They allow you to include up to 1,000 people in your audience and still offer unlimited events with membership. You have the option of monthly or yearly rates with prices starting around $100 per month. A lot of large, prestigious businesses are now using this service for their online events.
Wednesday, June 2, 2010
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